The commercial and operational imperatives of the RRSMC include:
- The need to realise a commercial development equation which will sustain the club through the retirement of debt, a new and unencumbered club premises and provision of essential working capital
- The imperative to sustain the Club and fulfil the obligations of its charter as a Memorial Club
- The need to ‘re-calibrate’ the club facilities and service offering with current market and community demand
- The imperative to retain and build upon the linkages with the adjacent Memorial Park
PCG worked with the Board members of the RRSMC to divine a strategy which would yield the required development equation which would deliver a commercial outcome to sustain the club and deliver new facilities which would enable the club to fulfil its obligations through a ‘repositioning’ of the club and its offering to the market place. PCG issued an RFP to select members of the development community resulting in a shortlist of proponents with whom final negotiations were conducted resulting in the selection of a preferred proponent.
Image above: Artist impression for the new Roseville Returned Serviceman's Memorial Club